November 9th, 2005
We’ll close this series with the line in the SF Gate article that we found particularly interesting. Lois Huff, senior vice president for Retail Forward, a market research firm, noted that “The idea of disposable as opposed to building a wardrobe is more popular now.”
Interesting idea, but we don’t think it’s a black and white issue. As with everything in life, there are shades of grey, and while people certainly aren’t meticulously building a static wardrobe, the average consumer is likely not replacing the entire closet each season (or every couple of seasons) with cheap chic clothes.
Our wardrobe advice? First build a solid foundation of good quality clothes. On top of that foundation, you can then have some fun with cheap chic, disposable fashion. Buy the cute, but cheap uber-cropped jacket that will last till the end of the season. Buy the slim tailored wool pants whose quality will elevate the look of everything you pair with it.
But know what to invest in and what to buy on the cheap, as that’s the key to a balanced wardrobe.
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